Packaging for Apollo Optik
You don’t necessarily have to scream with joy – but let’s admit it, receiving and opening the products you ordered is always a special occasion. That’s why packaging, especially in online retail business, is an important part of customer experience. Apollo too, is fully aware of this and appointed the advertising agency Bloom – in the course of the launch of the Apollo online store – to develop a packaging system for goods bought online. The result: high-quality packaging and casings in different sizes that celebrate unwrapping your new glasses – all whilst presenting the brand Apollo in a completely new and surprising manner.